Spotify’s Audiobooks will get their very own ‘Countdown Pages’ to tease upcoming new releases

Spotify is enhancing its audiobooks streaming service with a characteristic that could be acquainted to the app’s music shoppers: Countdown Pages. These YouTube-like Countdown Pages were launched alongside different new additions for Spotify’s artists final yr, providing a devoted house on artists’ profiles the place a timer might rely all the way down to a brand new launch. Now, that very same possibility shall be accessible to audiobook publishers and authors, the corporate introduced at this time on the London Ebook Honest.

For audiobooks, the Countdown Pages will enable Spotify’s customers to pre-save books forward of their launch. When the guide turns into accessible, Spotify will alert the customers by a notification. With this new possibility, publishers and authors will be capable to promote their guide earlier than its launch, gathering curiosity within the upcoming title — a lot as they will at this time on different websites like Amazon, the place books could be pre-ordered.

Plus, when customers go to the Countdown Web page to save lots of a title, they’ll be capable to faucet on a “Extra Like This” tab to see related, however already launched, books that they will hear to instantly. This might immediate additional adoption of audiobooks general.

Forward of its enlargement to audiobooks, Countdown Pages had been utilized by artists like Taylor Swift, Karol G, Florence and the Machine, Paramore and the Jonas Brothers — the latter who launched the characteristic finally yr’s Spotify’s press occasion. Since then, greater than 80% of individuals utilizing the pre-save characteristic would stream the brand new launch inside the first week, on common.

The Countdown Pages for books will turn into accessible in mid-April, Spotify mentioned.

The corporate additionally supplied an replace on its audiobooks service’s utilization, noting that “hundreds of thousands” of customers have now listened to greater than 150,000 titles on the platform since its launch. In complete, the service provides a catalog of over 200,000 audiobook titles. With the addition of the brand new Countdown Pages characteristic, Spotify hopes to develop the service’s adoption additional by tapping into its bigger international consumer base of over 600 million listeners.

Spotify first introduced that audiobooks would become a part of its Premium subscription in late 2022, with preliminary launches within the U.Okay. and Australia, followed by the U.S. and Canada and elsewhere. With a Spotify subscription, customers can stream 15 hours of audiobooks per thirty days. In any other case, Spotify’s free customers can now decide into a standalone audiobooks subscription for $9.99 per month, which debuted earlier this month.

Countdown pages for audiobooks will launch in all markets the place Spotify’s audiobooks can be found, together with the U.S., U.Okay., Australia, Canada, Eire and New Zealand.